Bahlsen

Bahlsen Deloba

Bahlsen Deloba are delicious cookies made from crispy puff pastry, filled with a fruity mixture of currants and sour cherries. Ideal for a snack in between and as a side to coffee and tea. Bahlsen GmbH & Co. KG is a German food company based in Hanover, founded in 1889 by Hermann Bahlsen. Bahlsen produces high-quality products such as the chocolate-covered Pick Up! snack bars and operates five production sites in Europe. The company exports its products to about 55 countries and also engages in private label production. In 1893, Bahlsen received a gold medal for its products at the food fair in Brussels and in the same year a gold medal for its biscuits at the World's Fair in Chicago, highlighting the quality of its products. During World War II, Bahlsen employed over 800 forced laborers from various European countries. After the war, Bahlsen quickly received a production permit as an essential food producer and regained its role and significance. In 2002, Bahlsen introduced a two-brand strategy, developing and launching two new logos for the Bahlsen and Leibniz product brands. In 2011, the Barsinghausen plant was named 'Factory of the Year 2011' by the magazine Produktion after extensive renovations. CEO Phil Rumbol, who had been with Bahlsen since 2020 and was responsible for the company's realignment, left the company in 2022. Alexander Kühnen took over as CEO on January 1, 2023. Bahlsen GmbH & Co. KG is a German family business founded in 1889 by Hermann Bahlsen. Bahlsen is the most successful manufacturer of sweet biscuits in Germany and market leader with the brands BAHLSEN and LEIBNIZ. The company produces at five locations in Europe and exports products to about 55 countries. Around 2,500 employees work at Bahlsen, and the headquarters are located in Hanover. Bahlsen offers a diverse product range, from biscuits and wafers to chocolate bars and cakes. The best-known products are the Leibniz biscuits, which were introduced in 1891. Bahlsen has a long history of innovation, including the introduction of the first assembly line production in Europe in 1905. During World War II, Bahlsen employed over 800 forced laborers, mainly women from Poland and Ukraine. In 2019, Bahlsen commissioned a historian to independently review the company's history, demonstrating a commitment to transparency. Bahlsen relies on high quality standards, which begin with the selection of raw materials and extend throughout the entire production process.